Are Rich People Happier Than Other People?
It’s probably apocryphal, but it is said that Ernest Hemingway told F. Scott Fitzgerald: “the rich are not like youContinue Reading
Category: Attitude
The meaning of luxury and the mores of the wealthy. What’s on the minds of the uber-rich? Let’s find out.
Why Total Self-Sufficiency is the New Luxury Lifestyle
Talk to them long enough, and you’ll hear an interesting undercurrent running through the conversations of many highly wealthy people:Continue Reading
So What’s it Like to Be a Rich Dog?
In our multi-part exploration of the secret lives of well-off dogs, it’s time to talk fashion. It shouldn’t come asContinue Reading
Wealthy People are More Likely to be Dog Owners
Well, I’ll be doggone. It turns out that dogs are a luxury good. Who knew? The wealthier you are, theContinue Reading
Member of the Club: Are You In?
Do words like exclusive, private, dues, waiting list and members-only excite you? If so, you’re not alone. Do they makeContinue Reading
Is the Quest for Luxury Instagram Pics Making You Crazy?
Royal Caribbean Cruise Lines has launched a new advertising campaign that appears to be the perfect intersection of luxury, marketingContinue Reading
Pain and Pleasure: How Far Will You Go to Look Good?
I bought a pair of the new Valentino Garavani flats on my last trip to Boston, and I wore themContinue Reading
Which of the Nine Luxury Tribes do you Belong To?
In an effort to understand today’s luxury class, generations of future anthropologists may look back at this 20-teens decade inContinue Reading
Heart and Soul: Why Emotion is a Powerful Luxury Element
Now that we’ve gotten to know each other a bit, I’m going to share a secret with you. But let’sContinue Reading
Can True Luxury Actually Involve Sharing?
I will never forget the first time someone asked me the question (it was circa 1990). My husband and IContinue Reading
Is Luxury Anticipation or Instant Gratification?
Ah, the art of the tease. The first glimpse, just a flash of something amazing, with the promise of moreContinue Reading
Does Luxury Mean the Same Thing in the East and the West?
With Asia forecast to have 1 billion affluent consumers within the next decade, it’s a rather pressing issue to understandContinue Reading
One-Word Branding: The Best in Luxury Don’t Need Stories
The received wisdom du jour in the marketing community is the power of story-telling. I’ve been to numerous conferences, seenContinue Reading
Dandelion Chandelier: Guide to the Best in Luxury and Tech
Another blog . . . seriously? Is this what the world needs right now? I know what you’re thinking. We’reContinue Reading
Luxury is in the eye of the beholder
It’s not uncommon to hear people who are not all that engaged in the topic state that luxury brands areContinue Reading